Did you know? Last year, more homes SOLD in WINTER than in Spring!

5737 v’s 5643 to be exact.   

It’s not a huge difference but it certainly takes some shine off the theory that the perfect buyer for your home won’t appear until September.

It’s the end of June and Winter is definitely here!  The less than ideal weather aside, the biggest benefit to selling in Winter is that your home will enjoy much less competition. (because everyone else is waiting until Spring… ). Less competition in terms of other listings means more competition among buyers for those homes which are actually available.

If you want to beat the competition to the market, here are some things you can do to ensure that your Winter sale campaign produces the very best results!

Brighten your Curb Appeal

The importance of a good first impression cannot be overemphasized. When it comes to selling your house, you’ll make your first impression based on the exterior of the property. The last thing you want is a depressing, unkempt outdoor area. You can freshen up your property by putting out potted winter flowers to breathe life into the garden. Raking leaves, mowing the lawn, and pruning bushes that may contain dead flowers will all help your home look more vibrant.

Use Winter Staging Tricks

Home staging in winter will need to be conducted with the ultimate goal of creating an atmosphere of comfort and warmth. A roaring fire can be a great asset in the winter, so you’ll want to use your fireplace during an inspection. Thick blankets can be used on couches and in the bedroom to create a cosy feeling, making buyers want to snuggle up in your home.

Clean the Windows

Having clean windows can help you enhance any wan sunlight during the winter months. Most winter days tend to be overcast, and with clean windows you’ll ensure that any sunlight that appears is able to stream freely into the home. Another reason to keep your windows clean is to avoid muddy streaks due to winter rain showers. This could dampen what would otherwise be a top feature of the home.

Use Lighting to your Advantage

On dark winter days, you may not have as much natural lighting as you would prefer. In addition to cleaning your windows and pulling back curtains, you’ll also want to make the most of artificial light. Turn on all of your lamps and lighting fixtures to banish dark corners from the home and give the place a cosy glow. Another way to brighten up your home is by using mirrors. Place these across from windows, to open up the space and show off your cleaning and staging to its best effect. A good real estate agent may know of other ways to show off your property’s specific features.