Thinking of selling in 2015?

The market is changing and we need to change with it.

With the New Year festivities done and dusted for another year, people across the country will once again be returning their focus to the property market. And while most aspects of listing your property for sale remain the same year after year, 2015 will be different from recent years past – and vendors would do well to sit up and take notice.

Timeless tips

There are a few timeless factors all vendors should always look to address.

  • Make sure there won’t be any surprises when buyers obtain a building inspection report. You can do this by obtaining your own report before marketing commences, then make-good any problems that could discourage buyers or reduce their perception of value.
  • Choose an agent with a solid track record for good communication, creative marketing, accurate appraisals and timely results.


  • Properly prepare your property for sale. Check your street presentation and make sure it is first rate. Take a critical look at your interior furnishings and de-clutter. Make sure cupboards aren’t bursting and present your home as though it were a showroom. Talk to your agent for advice about how best to arrange your interiors to maximise light and the perception of space.
  • Research recent local sales results to assure you have realistic expectations of your property’s likely sale price.

New year, new market

The property market is showing signs of change compared to 2014, and vendors will need to adapt to these new conditions.

The market is showing signs of slowing down, so it’s important to be realistic about the changing rate of price growth ( or even decline! ) and how that will affect your home’s value. Growth may be constrained by growing affordability issues and rising unemployment.

Suburban houses

What buyers want

As always, the demand for unrenovated houses, close to CBDs, will continue to be strong. Australians love to renovate, improve their home’s capital value and add their personal touch, but they’re not now demanding as large a property as they were a few years ago.

renovate for profit

We should expect buyers to be far more cautious in their buying habits in 2015. Price and presentation are more important than ever when selling your home.


Some of the above comments and opinions taken from Ray Ellis, CEO of First National.